Eskimo JacksWhen Eskimo Jacks, a purveyor of artisan cookies and ice cream, came to Synectics Media, their brand didn’t convey the feelings of comfort, freshness, and fun that they wanted. They also wanted to revamp their website, create a social media presence, develop promotional materials, and improve product packaging.
We focused on a ground-up strategy that included logo development, brand guidelines, and point of purchase advertising and display design. After establishing a solid understanding of the Eskimo Jacks brand, we redesigned the logo, created supportive branding elements, and oversaw a photo shoot for product imagery to support their brand promise. The new brand was translated to print and promotional materials, email and social media materials, the website, and a new storefront design.
We also helped Eskimo Jacks successfully launch a series of new products by supporting them with naming, advertising and promotions, and package design.
What can we do for your business?
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email campaigns, and traditional marketing?